logo

Category : News

19 Dec 2018

Fuel PR Highlights 2018

Fuel PR would like to share some of our favourite highlights of 2018. Gillian Waddell, MD of Fuel PR introduced Fuel for Amazon to brand owners to optimise their performance with the world’s fastest growing retailer to maximise commercial results.   Palmer’s ‘Coconut Oil Formula Natural Bronze Body Lotion’ won Gold for ‘Best New Sun Care and Tanning Product’ at the prestigious Pure Beauty Awards 2018. Another great win for our client Palmer’s!   Fuel PR’s beauty team were thrilled […]

07 Dec 2018

Gillian Waddell, MD says New peanut-allergy drug could be a breakthrough

New peanut-allergy drug could be a breakthrough Gillian Waddell, MD of Fuel PR Allergy is one of the most common chronic diseases in Europe.  Over 44% of British Adults suffer from an allergy and over the past 20 years there has been a 615% increase in anaphylaxis hospital admissions.  It was reassuring to read in the New England Journal of Medicine that they are getting closer to finding some solutions and cures.  Peanut allergy is extremely difficult to manage for […]

03 Dec 2018

Sports Nutrition Trends by Michael Ledger, JAE at Fuel PR

Sports Nutrition Trends   Written By Michael Ledger, Junior Account Executive at Fuel PR Until recently, sports nutrition has been associated with elite athletes and protein powders with extreme bodybuilding – not your average gym goer. However, the health and wellness market has successfully broadened its appeal to the general public. Industry reports show that 1 in 3 adults used a sports nutrition product with most users aged between 16-34, both men (63%) and women (43%). The rise in popularity has created […]

23 Nov 2018
Facebook-investment-gillian-waddell-comments

Facebook investing £4.5m to train local reporters in the UK

Facebook investing £4.5m to train local reporters in the UK Gillian Waddell, MD for Fuel PR responds to the Facebook news  Social media giant Facebook has announced a £4.5m training scheme for local UK newsrooms. The scheme consists of training 80 new local newsrooms through the NCTJ, a charity which offers formal training to aspiring journalists. According to the Telegraph, Facebook will work with UK local newspaper publishers Newsquest, JPIMedia, Reach, Archant and the Midland News Association to oversee the […]

12 Nov 2018
Gillian-waddell-fuel-public-relations

What is your strategy for Amazon for Black Friday and Cyber Monday?

Black Friday and Cyber Monday is fast approaching! What is your strategy for Amazon? written by Gillian Waddell MD, Fuel For Amazon  Mark the 23rd November and 26th November 2018 in your diaries as these are pivotal dates for commercial sales on the global platform – aka Black Friday and Cyber Monday. Did you know… – Globally 60% of all online transactions on Cyber Monday last year (2017) happened at Amazon which is staggering (Tech Radar – A whopping £1.4bn […]

09 Nov 2018
fuel-for-amazon-gillian-waddell-logo

Gillian Waddell asks What is your brand’s strategy for Amazon?

Gillian Waddell asks ‘What is your brand’s strategy for Amazon?’ We’ve all been there. Typed in those six letters, appropriate dot something and then off we go. Navigating our way through retail nirvana searching and shopping for presents, for treats, for must-haves and the can’t-live-without and the can’t-find-anywhere-else and the simply-must-have-it-next-day. If that is how you feel about shopping with the world’s largest global retailer – one of a top 10 of global URLs visited daily –  then imagine what […]

26 Oct 2018
Fuel PR and Pure Beauty Awards 2018

Palmer’s win Gold at the Pure Beauty Awards 2018

Palmer’s win Gold at the Pure Beauty Awards 2018 Palmer’s Coconut Oil Formula Natural Bronze Body Lotion wins Gold for ‘Best New Sun Care and Tanning Product’ at the Pure Beauty Awards 2018. Every year, the Pure Beauty Awards celebrate the brands, products and sales staff that have made the biggest impact in the UK Beauty Industry over the past twelve months. Fuel PR are proud to announce Palmer’s were crowned gold winners for the ‘Coconut Oil Formula Natural Bronze […]

24 Oct 2018
FUEL PR_The Gym: A millennials night out

The Gym: A millennials night out

The Gym: A millennials night out It has become increasingly apparent that millennials are far less enthused by spending a Friday night out on the town than the generations that preceded them. It doesn’t take a local expert to acknowledge that the number of pubs and bars in the UK is severely dwindling. The Sun newspaper recently shared new research from University College London that shows that 29 per cent of 16 to 24-year-olds now choose not to drink alcohol. […]

22 Oct 2018

Palmer’s Coconut Oil Formula Natural Bronze Body Lotion is shortlisted for Beauty Awards 2018 with OK! Magazine

Palmer’s Coconut Oil Formula Natural Bronze Body Lotion is shortlisted for Beauty Awards 2018 with OK! Magazine Beauty Magazine has once again teamed up with the leading celebrity weekly to launch The Beauty Awards 2018 with OK! Fuel PR and Palmer’s are thrilled to announce that the Coconut Oil Formula Natural Bronze Body Lotion is a nominee for ‘Best New Sun Care or Tanning Product’ The winners will be revealed at the Awards Ceremony and Gala Dinner on 26th November 2018 at Park […]

15 Oct 2018
Fuel PR and Black Leopard

Fuel PR hosts the UK Launch Event for Black Leopard

Fuel PR hosts the UK Launch Event for Black Leopard Fuel PR hosted the UK launch event for male skin care brand Black Leopard on Wednesday 10th October 2018 at Archer Street Soho in London. Black Leopard flew over 9,000 miles to celebrate their UK launch at Archer Street Soho. Among those at the exclusive event, were influential grooming and skincare press and bloggers. Black Leopard has been designed for men by men, with their needs in mind. Launching with […]