Fuel PR has been appointed to handle the UK PR for Natural Nutrients
Progressive Durham-based sports nutrition brand, Natural Nutrients have launched to target the growing consumer demand for cleaner protein supplements among gym users. Developed by the brand’s leading in-house Nutritionists, Natural Nutrients Vanilla Whey Protein Isolate has been formulated to surpass the best proteins on the market for taste, while differentiating itself by being free from artificial fillers, bulkers, sweeteners and flavourings.
According to Liam Sheriff, who founded the brand in 2013, after frustration at not being able to offer his personal training clients a clean, natural protein powder, the product has been formulated to go head-to-head with any established whey protein powder on the market. He highlights the unique advantage of having a great tasting protein, that’s free from unnatural ingredients, such as artificial sweeteners and fillers, which are starting to be perceived negatively by an increasingly astute consumer market: “Our whey protein is ‘clean’, contains no artificial fillers, bulkers, flavourings or sweeteners – but we’ve refined it to ensure it beats the competition when it comes to taste and satisfying texture. Today’s gym user is increasingly demanding natural, clean and delicious protein – and that’s exactly why Natural Nutrients Vanilla Whey Protein Isolate is becoming a best seller.”
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