Fuel PR visits Natural & Organic Products Europe Show
The Fuel PR team visited Europe’s biggest trade show for natural & organic products in ExCel London on 7th and 8th April. The Natural & Organic Products Europe showcased trendsetting innovations across the food, health, eco-living and beauty categories. Among the 700 carefully handpicked exhibitors at the event, were Fuel PR clients TRUE Skincare and New Nordic.
Nadia Cohen, Account Director Fuel PR said:
“The NOPE show was particularly impressive this year, there were a lot of brands that the team scouted that have masses of potential to be hugely successful in the UK. In terms of stand out trends there was an emphasis on CBD from both a beauty and health perspective. We were really pleased to see a number of our clients attend the show including True Skincare, and we were delighted that Emma Thornton the founder, was listed as one of the Natural Products 30 Under 30.”
Sophie Heilbron, Senior Account Manager Fuel PR added:
“The most obvious trend at this year’s show was definitely sustainability and green products covering all areas of the show. Brands are taking the right step to do their part and there was a big change in packaging of products, with a lot becoming plastic free and recyclable”
For more information on how we work with natural and organic brands please contact Gillian Waddell, MD of Fuel PR and Fuel For Amazon on : gillian@fuelrefuel.com