Learn how Fuel PR delivers public relations services with intelligence and efficiency – a crucial demand from all of our clients.
The following is a case study of Fuel PR client, Haliborange – the UK’s number one children’s supplement brand, loved and trusted for generations.
- Create PR campaign to address dual issue of oily fish unpopularity and expensive supplementation (frequently resulting in reflux)
- Change consumer behaviour
- Influence/increase sales
- Create, deliver and manage nationwide schools programme via Nationwide Haliborange Classroom Study Campaign
- Involve independent KOLS with extensive local, regional and then national media campaigns
- Deliver national call to action launched at House of Commons
- 35% improvement in children’s concentration after 6 weeks
- Unprecedented media coverage, sales and category share levels
- Fastest growing Omega 3 brand in buoyant VMS category
- Ecstatic clients!
It’s easy to contact us at Fuel & Refuel PR. For more information please contact
Gillian Waddell at Fuel PR (Gillian@fuelrefuel.com).