Influencer Marketing: Fuel PR tips for upcoming bloggers PR’s and brands have influencer marketing strategies that include connecting bloggers and brands to promote on social media. In this instance, a PR person’s role is to find influencers with existing communities of engaged followers to work closely with their clients. These influencers are established brand advocates in their niche with a large social media following who trust in their knowledge and opinions of the brands they collaborate with. As a public […]