Tag : study

14 Jun 2017

Dr Andrew Scott: Our history and vision of the future with tea plant genes | Fuel PR

Our learning in tea plants is taking it’s next steps with Professor Goa’s studies, published this month, from the South China Agricultural University, Guangzhou, with Camellia sinensis variety assamica cultivar Yunkang 10. Tea plants have two varieties the first originally found in China around the Ichow hills in Sichuan (Camellia sinensis variety sinensis), found around BC 2736, and the second discovered in India around the hills of Sivagasar, Assam (Camellia sinensis variety assamica) in 1823. Although they originally grew in […]

News

26 Sep 2016

Haliborange PR Case Study | Fuel PR

Learn how Fuel PR delivers public relations services with intelligence and efficiency – a crucial demand from all of our clients. The following is a case study of Fuel PR client, Haliborange – the UK’s number one children’s supplement brand, loved and trusted for generations. Haliborange Schools Programme Objectives: Create PR campaign to address dual issue of oily fish unpopularity and expensive supplementation (frequently resulting in reflux) Change consumer behaviour Influence/increase sales Strategy: Create, deliver and manage nationwide schools […]

News