Fuel PR offers creativity in all areas of service including brand development. We have a great deal of experience working with clients from product conception through to market launch. Our recent brand development projects include Evexia Thrive – a new four line pasta range which launched into Sainsbury’s supermarkets in September 2016. Fuel PR created a succinct brand name and logo options that reflected the ethos and market positioning of the brand. Evexia Thrive is the ideal solution for […]
The CV Mentor, a boutique career consultancy, share with Gillian Waddell 5 easy ways to improve your Resumé. Great news for job seekers! Did you know that according to latest UK statistics there is a shortage of candidates? Employers can now expect to pay more to acquire the right staff. http://www.onrec.com/news/statistics-and-trends/2016-uk-recruitment-trend-predictions What this means is that strong applicants are now in the driving seat when it comes to filling posts. But – are you fully prepared to take advantage of this […]
“Around two million people in the UK are seriously deficient in B12 and it should be really easy to treat them – supplement them with pills or injections. Amazingly the treatment people actually get is too often ineffective and damaging” Jerome Burne, the editor of HealthInsightUK, shares his views with Gillian Waddell, Managing Director of Fuel PR. “As a result relatively mild symptoms such as fatigue, irritability, frequent pins and needles, dizziness and fuzzy thinking are allowed to develop into […]
Innovation and Opportunity in Sports Nutrition Gillian Waddell, Managing Director of Fuel PR, checks out forthcoming highlights of 28 November’s Nutraingredients/ESSNA conference in Frankfurt. A controversial Oxford University ketones spin-off, GSK Nutrition on new EU caffeine regulations, and a sports nutrition veteran on what the “mainstreaming” of sports nutrition really means – PLUS speakers and topics including sports nutrition performance at Rio, the latest in QC measures and methods and nutrigenomics and sports nutrition – it’s a full-on line-up for the […]
Shona Wilkinson, fully qualified nutritional therapist, and Gillian Waddell, Managing Director of Fuel PR, ask: Over two billion people eat insects (entomophagy) so why don’t we eat them in the UK? Insects are healthy – They may not look much but insects are incredibly healthy! They have a high protein content, high omega 3 content and rich in vitamins, minerals and fibre. Some insects are even as much as 80% protein by weight! They could help the environment – Each […]
After hours of judging and weeks of waiting the #beauty20 Awards 2016 have announced their winners. The second consumer choice awards ceremony took place at Bulgari Hotel in London on 6th October 2016 and Fuel PR has proudly partnered this thrilling event. We are thrilled to be a part of #Beauty20 Awards #beautyawards2016 @innocosevents #publicrelations #agency #london #beauty #event #changingfaceofbeauty #digital A photo posted by Fuel PR (@fuelpr) on Oct 6, 2016 at 11:53am PDT The INNOCOS team selected 10 […]
Did you know these facts about Fuel PR? For more information please contact Gillian Waddell, Managing Director of Fuel PR (Gillian@fuelrefuel.com).
The weather has become colder, and it’s bound to be as Fall turns to Winter. It’s likely that you’ve been noticing changes in your skin as well, and it could be more than just the change in temp that’s making your skin misbehave. It’s possible that the skincare routine and the products that you are subscribing to are not meant for the harsh conditions of winter. Here are a handful of tips for skincare in winter to get you started […]
Learn how Fuel PR delivers public relations services with intelligence and efficiency – a crucial demand from all of our clients. The following is a case study of Fuel PR client, Haliborange – the UK’s number one children’s supplement brand, loved and trusted for generations. Haliborange Schools Programme Objectives: Create PR campaign to address dual issue of oily fish unpopularity and expensive supplementation (frequently resulting in reflux) Change consumer behaviour Influence/increase sales Strategy: Create, deliver and manage nationwide schools […]
Monkeying around bonding at hideous heights at Go Ape! yesterday – Fuel PR team simply love challenges (and thinking strategically whilst swinging from the tree tops)!