Can an Amazon Brand Store Deliver Better, Faster Results than a Brand’s Own Web Shop? Gillian Waddell, MD of Fuel for Amazon, believes it’s now THE most effective direct to consumer (DTC) online brand launch tool An Amazon Brand Store is like having your own brand’s website on Amazon. Multi-page Amazon Stores can be up to 3 levels deep and can be used to showcase your brand’s available products and their attributes, all in one place. You can also enhance […]
Gillian Waddell Examines 9 Top Health Benefits of Apple Cider Vinegar Gillian Waddell examines the top health benefits of Apple Cider Vinegar. What is Apple Cider Vinegar? During the fermentation process, sugars are broken down by bacteria and yeasts, into alcohol, if you ferment this further then you get vinegar. You can make vinegar from many things, fruits, vegetables and grains and in the case of apple cider vinegar – apples! Apple Cider Vinegar has been used for hundreds […]
Fuel PR clients shortlisted for EIGHT Pure Beauty Awards 2019 Fuel PR is delighted to announce clients Palmer’s, Eye Majic, Adarci London, Excilor and Tamaar Skincare have been shortlisted for eight Pure Beauty Awards 2019. Gillian Waddell, Fuel PR’s Managing Director says “Congratulations to all our clients Adarci London, Palmer’s, Eye Majic, Excilor and Tamaar Skincare for being shortlisted at the Pure Beauty Awards 2019! These are great products that deserve the recognition of the Pure Beauty Awards and the […]
Gillian Waddell, MD of Fuel PR announces new client USN, a market leader in sports nutrition Gillian Waddell, MD of Fuel PR is pleased to announce sports nutrition brand USN as a new client. USN prides itself on offering only the best sports supplementation and expert nutritional advice. Aimed at fuelling the ambition of any fitness enthusiast, the USN objective is to help any individual that has a goal or objective to reach higher and push harder. The exciting USN […]
Beauty from the inside out: The rise of beauty supplements Gillian Waddell, MD of Fuel PR speaks to in-house nutritionist Shona Wilkinson There has been a dramatic rise in the number of beauty supplements being launched into the health market this year. Figures show that there has been as much as a 61% increase in sales of beauty positioned supplements. The explosive category market growth is thought to be partly due to the advancements in science and the paradigm shift […]
Gillian Waddell discusses trends in the food industry with Fuel’s in-house nutritionist Shona Wilkinson Thinking about bringing out a health-related product? Here is what you need to know. Ethics, Ethics, Ethics! It’s not enough to just have a good product nowadays as our consumers are demanding so much more and have huge environmental expectations. They are also willing to pay more for products which show environmental responsibility. Products will be examined, and questions asked about the ethics around the ingredients, […]
Fuel PR attend 2019 Fabulous Magazine Beauty Awards on behalf of Palmer’s Fuel PR had the pleasure of attending an exciting awards ceremony for the Fabulous Beauty Awards on behalf of Palmer’s. Alongside a host of other brands and industry insiders. Palmer’s were shortlisted earlier this year. 100 Fabulous readers tested thousands of beauty products and brands before casting their vote for their ultimate must-haves. As a result, Palmer’s Cocoa Butter Formula Body Lotion was voted the winner in the […]
Gillian Waddell is delighted to announce New Nordic New Hair Volume™ Global Ambassador, Teri Hatcher
Gillian Waddell is delighted to announce New Nordic New Hair Volume™ Global Ambassador, Teri Hatcher Gillian Waddell, MD for Fuel PR is delighted to announce New Nordic has appointed acclaimed Hollywood actress and international lifestyle icon Teri Hatcher, as its new Hair Volume™ Global Ambassador. Teri Hatcher comments: “I’m very excited to come on board as an ambassador for New Nordic Hair Volume™. It fits perfectly with my ethos that living positively and healthily are catalysts for healthy behavior. Of […]
Gillian Waddell, MD Fuel PR competes in the Bloodwise Blenheim Palace Triathlon 2019 On Sunday 3rd June 2019, Gillian Waddell Managing Director of Fuel PR competed in the Bloodwise Blenheim Palace Triathlon 2019. The Bloodwise Blenheim Palace Triathlon, widely regarded as UK’s most stunning triathlon, combines a world class event experience, with beautiful scenery and a family day out. Each year, it welcomes over 7,000 participants of all ages and abilities to swim, bike and run around the spectacular route. […]