Fuel Agenda Monitoring Fuel PR provides a top-line, free of charge, weekly agenda monitoring service across health, beauty and wellness; primarily focused on the UK market. A sample of this week’s edition is below; if you would like to be added to the distribution list, please contact Gillian@fuelrefuel.com. 26 March 2018 London Protein Water Co Goes Mainstream With Ocado Listing Protein Water Co, the British brand behind the UK’s first natural protein-infused waters, has secured the first nationwide supermarket listing […]
Fuel PR with COOLA at Hamyard Hotel Fuel PR hosted an exclusive event to launch COOLA’s new range of Sunless Tanning products, the range of natural products contain skin protecting benefits such as plant stem cell culture from the Gotu Kola plant known to help smooth skin and reduce signs of skin aging. COOLA’s products uses innovative and scientifically advanced ingredients that are natural, organic, sustainable and locally sourced. The event was hosted at the Hamyard Hotel’s roof terrace providing […]
Anaheim 2018 Natural Products Expo Follow-up – Her Spirit Is Strong You may have read my thoughts on what would be trending at the 2018 Natural Products Expo West – inclusive of cannabinoids, innovative proteins, veganism, organics and lifestyle nutrition. Having just got back from the show, which attracted 80,000 professionals and over 3,000 leading industry brands, the strength of these niches was certainly evident. However, as ever, the Expo helped to refine precisely ‘What’s hot and what’s not’. One […]
Fuel’s in house dietitian helps keep the nation young in the Daily Express Contributing expert opinion on the dietary habits of Golden Globe winning mum-of-three, Sharon Stone, Imogen gives advice on how to eat well and avoid ageing in yesterday’s Daily Express. With nutritional knowledge changing all the time it is critical to stay up to date and have the understanding of a credible expert for guidance and support. Fuel PR’s in house dietitian and sports nutritionist Imogen Wolsey RD […]
Anaheim 2018 Health Expo – Trends to Expect (including cannabinoid-infused water!) Europe’s about to shiver under a late blast of winter. But we can expect to see some hot trends emerging at the 2018 Natural Products Expo West in Anaheim, California from March 7 – 11 – including a new emphasis on lifestyle nutrition and the emergence of cannabinoids and advanced bioactive peptides. The industry’s progression is exciting and the future is bright for the brands who evolve with consumer […]
Gillian Waddell Reports: New EU Novel Foods and Supplements Investigation Highlights The Need for Brand Compliance A recent month-long investigation by EU member states has identified over 400 unauthorised novel foods marketed online in Europe, something that’s expected to prompt nations to become more active in encouraging E-commerce integrity among online brands. In the first extensive investigation of its type by the EU, the initiative searched over 1000 websites across the 25 member states (in addition to Norway and Switzerland) […]
Do You Need Expert Advice and Comment? Fuel PR’s Dietitian and Sports Nutritionist Can Help Nutritional wisdom changes regularly, depending on the latest data and information available. Being able to call on a credible expert for advice and comment can help you wade through the daily information minefield and cut through to the reality much more quickly than relying on Google. Fuel PR’s in-house Dietitian and Sports Nutritionist Imogen Wolsey offers expert counsel and insights, monitors health and nutrition trends, […]
Is ‘Millennial’ a Behaviour – and What Does It Mean for the Nutrition Industry? For some time the lifestyle and sports nutrition industry has targeted a significant amount of their marketing budget at the millennial market – embracing concepts such as ‘Millennial Lifestylists’ and their potential to turn sports nutrition increasingly vegan. For example, Scitec, one of Europe’s leading sports nutrition brands, has developed a vegan protein powder, due to consumer demand. However, others in the industry, and indeed the […]
Will Millennial Lifestylists Turn Sports Nutrition Vegan? With millennials starting to come of age and embracing ‘fitness as life’, their desire for wellness and ethical living could drive the development and sales of functional vegan foods and protein products. Figures recently published in the Independent suggest that around 14% of people in the UK define themselves as vegan or vegetarian. But marketers take note – the figure among millennials, is more like 25% and growing! What we’re witnessing, is a […]
Ugo Foods launch another ground-breaking pasta under their new ‘Ugo Thrive’ range Ugo Foods, first to market with gluten free, high protein and fresh pasta are innovating again! Their new vegan Pumpkin and Sage Raviolini is part of a brand overhaul; previously the range has been marketed as Evexia Thrive and has a significant gluten free following. With the fast-growing trends towards both higher protein lifestyles and veganism, people are increasingly concerned with environmental, ethical and health issues. With a […]